We Facebook users have been building a treasure lode of big data that government

We Facebook users have been building a treasure lode of big data that government and corporate researchers have been mining to predict and influence what we buy and for whom we vote. We have been handing over to them vast quantities of information about ourselves and our friends, loved ones and acquaintances.
– Douglas Rushkoff –


Everyone knows, or should know, that everything we type on our computers or say

Everyone knows, or should know, that everything we type on our computers or say into our cell phones is being disseminated throughout the datasphere. And most of it is recorded and parsed by big data servers. Why do you think Gmail and Facebook are free? You think they’re corporate gifts? We pay with our data.
– Douglas Rushkoff –




In the digital universe, our personal history and its sense of narrative is

In the digital universe, our personal history and its sense of narrative is succeeded by our social networking profile – a snapshot of the current moment. The information itself – our social graph of friends and likes – is a product being sold to market researchers in order to better predict and guide our futures.
– Douglas Rushkoff –





As popular culture becomes more presentist, we move away from entertainment as

As popular culture becomes more presentist, we move away from entertainment as the vicarious experience of a narrative – as watching someone else’s story – and much more toward enacting one’s own story. Moving away from myths and toward fantasy role-playing games, away from movies and toward videogames.
– Douglas Rushkoff –




Technology has moved away from sharing and toward ownership. This suits software

Technology has moved away from sharing and toward ownership. This suits software and hardware companies just fine: They create new, bloated programs that require more disk space and processing power. We buy bigger, faster computers, which then require more complex operating systems, and so on.
– Douglas Rushkoff –


Technology has moved away from sharing and toward ownership. This suits software

Technology has moved away from sharing and toward ownership. This suits software and hardware companies just fine: They create new, bloated programs that require more disk space and processing power. We buy bigger, faster computers, which then require more complex operating systems, and so on.
– Douglas Rushkoff –